Everybody has an Aveda story. And that story usually starts with an anecdote about a favorite aroma. Scientifically, it makes sense. The part of our brain that processes aroma also regulates our memories.
But we like to think that even if not for this fact, our fans would still never forget the burst of aroma that greeted them upon stepping foot into one of our salons, spas or Experience Centers for the first time.
What’s your favorite Aveda aroma story?
Some of our friends shared theirs with us:
“I remember my mom coming home from getting her hair cut at the Aveda salon in Portland, OR. I would inhale as deeply as possible when she hugged me to get as much of the aroma of her hair into my nostrils as I could. Eventually my siblings and I begged our mom to take us to Aveda to get our hair cut too. My college roommates still call me the ‘Aveda girl.’” — Caley Joyner @caleyalyssa